SAMTEC CORE VALUES

We focus on creating superior capabilities and differentiation
within niche products and markets

QUALITY
We feel that any customer dissatisfaction is a quality defect because
quality is ultimately determined by our customer's expectations.

ASSOCIATES
We seek bright, highly motivated and committed individuals to
carry out our mission.

CUSTOMERS
We exist only because of customers who value our product
and service.

WIN-WIN
For customers, suppliers and our associates, the goal is to create
a win-win situation.

PROFIT
We must be profitable to finance our long term growth.

CONTINUOUS INNOVATION
Developing continuous innovation requires a sense of urgency,
creative thinking and the elimination of bureaucracy.

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SAMTEC SERVICE PRINCIPLES

Because service is what we do here at Samtec, there are six Sudden Service Principles that every associate should follow.

1. Service is the Samtec Distinction.
2. Service perception vs. Service Reality.
3. Importance of Follow through
4. Importance of Recovery
5. Any Customer Dissatisfaction is a Quality Reject.
6. Clean and Organize.

The number one principle for all associates is that Service is Samtec's Distinction. It is what makes us different from the competition.

The second principle is a Customer's Perception of Samtec is Reality. Their experiences with Samtec determine whether they will buy from us again.

The third principle is the Importance of Follow Through. In order to keep mistakes from happening, the best guideline to follow is "don't assume anything."

The fourth principle to understand is the Importance of Recovery. If we happen to make a mistake, we should immediately find out from the customer what would make things right for them.

The fifth principle is that Any Customer Dissatisfaction is a Quality Reject. Because the customer's perception is reality, quality is ultimately determined by their expectations of Samtec.

The sixth and final principle to understand is the Importance of Cleanliness and Organization. Since organization is the key to service efficiency, and cleanliness is the evidence of organization, customers expect and demand cleanliness from Samtec.

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Samtec DNA

Innovation - Associate creative thinking is a Key to Sudden Service
Flexibility - Associate flexible attitude is a Key to Sudden Service
Speed - Associate sense of urgency is a Key to Sudden Service
Win/Win - Associate performance is a Key to Sudden Service

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